About eComCademy

About eComCademy

eComCademy is a practitioner-led education community that helps eCommerce brands, founders and technology-minded leaders understand, choose and use AI, automation and digital technologies so they create real value — not more complexity.

We close the gap between how fast technology moves and how much time leaders have to follow it. We share knowledge through webinars, tutorials, courses, community discussion, events, podcasts and research — one level deeper than beginner store setup.

Built with eCommerce practitioners

Our contributors bring experience across eCommerce strategy, conversion optimization, analytics, technology and digital commerce.

Closing the knowledge gap

We turn fast-moving technology and real digital commerce experience into clear guidance that leaders can use.

Experience we share with the community

Courses, events and discussions are grounded in actual situations, practical challenges and lessons learned through digital commerce work.

The eComCademy Team - Real eCommerce Practitioners
Real eCommerce Practitioners
10+ Years Daily Experience
Strategy • CRO • Analytics

Experience Behind the Education

The people contributing to eComCademy have experience across eCommerce strategy, development, conversion optimization, analytics, integrations, automation and digital commerce. This experience helps us create educational material based on real-world situations, practical challenges and lessons learned through professional work.

Our webinars, tutorials, courses, events, podcasts and research help people develop better judgment about digital commerce, AI and technology — not simply collect tools.

Instructors & experts

Learning From Practitioners, Not Just Teachers

Courses and resources are created by people who work on real eCommerce problems and technology decisions. eComCademy also welcomes guest experts and industry specialists who can add useful perspectives from digital commerce.

Valdis Strautiņš

Valdis Strautiņš

eCommerce Strategy & AI

12+ years across eCommerce strategy, development, and digital commerce projects. At eComCademy, he connects AI and technology decisions with practical business value.

Tomass Bērziņš

Tomass Bērziņš

CRO & Analytics

10+ years in analytics, conversion optimization, product page structure, and user flow improvements. At eComCademy, he helps turn evidence into better customer experiences.

Lauris Priede

Lauris Priede

Systems & Integrations

12+ years in platform decisions, ERP integrations, automation, and backend processes. At eComCademy, he makes complex systems and practical integrations easier to understand.

Work that informs what we share

These examples show the kind of real-world experience that informs our education. We share the lessons, patterns and questions so the community can learn from them.

Stories Flooring CRO & UX

Stories Flooring

CRO & UX

Usability audits, mobile UX optimization, and CRO roadmaps.

Beauty & Wellness CRO & UX

Beauty & Wellness

CRO & UX

Shopify data analysis, user behavior tracking, and conversion-focused redesigns.

1000GR ERP Integration

1000GR

ERP Integration

WooCommerce and ERP integrations with automated payment synchronization.

Nonprofit purpose

Our Nonprofit Purpose

As a registered nonprofit association, eComCademy makes practical technology education available to anyone who wants it. We believe access to high-quality knowledge about AI, eCommerce and digital technology should not depend on working for a large technology company or having a specialised technical background. Our videos and guides are free to watch and read, most of our events are free to attend, and membership costs nothing.

Our purpose is to share practical learning through webinars, tutorials, courses, community discussion, events, podcasts and research — so knowledge can move through the community, not stay inside one organization.

Who it's for

Our community is primarily for eCommerce brand owners, founders, eCommerce managers and directors, CEOs, CTOs and technology leaders. Anyone curious about digital commerce, AI and technology is welcome to learn and contribute.

Join the community

Access practical eCommerce education, resources and community learning at no cost.

Join free